Blogs

The Phantom DNA Effect

A man called Dr. Vladimir Poponin conducted some experiments in the early 1990s that are very relevant to the hotel industry. His finding is called “the DNA Phantom Effect”. Before his work, science had already demonstrated that our emotions affect our DNA either positively or negatively, depending on the nature (vibration or energy) of our…

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Blogs

A Revolution, Which the Hotel Industry “Visionaries” Cannot See Coming

There is a significant wind of change blowing, which seems to have blindsided all the hotel industry visionaries and gurus, namely the demise of the current guest experience concept called SOP-Customer Satisfaction, and its replacement with energetic Heart-Based hospitality. In my opinion, the whole hotel industry is looking in the wrong direction for the Next…

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