The latest gold rush in the hotel industry is being caused by technology. In my opinion, the world’s leading hotel groups are misguided in their belief that the future of hospitality, and the best way to create an emotional connection with guests and to make them feel happier, lies in technology. It displays unfortunate unawareness…
There’s a quotation I like, which sums up a prevailing attitude amongst many hotel group corporate offices: “Men occasionally stumble over the truth, but most of them pick themselves up and hurry off as if nothing ever happened.” Sir Winston Churchill. I think that the current success of the big hotel groups is their Achilles…
The future of the hotel guest experience does not lie with the current, pervasive concept of SOP-Customer Satisfaction. This will fade away along with its proponents, if they do not change, because it is a poor reflection of what is easily possible. The guest experience of the future will be energetic in nature and created…
When the hotel industry eventually turns its attention to the possibilities for the guest experience of using knowledge about the body’s energy field and thought energy, hoteliers will have discovered the means to making the greatest transformation in the hospitality guest experience since the hotel industry began. They will have discovered how to create a…
It is both frustrating and amusing to watch hotels and hotel groups scramble over each other as they look for the next Big Thing that will give them the edge over everyone else. But as soon as one hotel group finds a new piece of technology or a new way to use the internet, they…
When one day the industry discovers the ancient knowledge that the body has an energy field, hoteliers will have discovered the means to making the greatest transformation in the guest experience since the industry began. I would like you to experience what happens when you change your own body’s energy vibration by means of the…
When a major new direction comes along, it is usually met with opposition or even outrage, or maybe just with a cold shoulder, as it involves change. The upholders of the status quo may try to ignore the new direction, but as people show interest, they have to choose between jumping on the bandwagon or…
Many articles and interviews with industry leaders indicate that the hotel industry is looking for a fresh, new direction. All that corporate offices have to do to find that new direction is to study the discoveries of New Science. Dr. Vladimir Poponin’s discovery called the Phantom DNA Effect is a case in point. This article…
This article follows on from Part 1. The guest experience of the future will be created by means of thought energy and heart energy. Individual hotels as well as hotel groups will compete with each other in the area of the body’s energy and will be able to charge premiums if they succeed.…
